2010
DOI: 10.1016/j.foodcont.2009.04.011
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Designing effective messages for microbial food safety hazards

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Cited by 120 publications
(81 citation statements)
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“…the vegetable best served washed campaign by FSA (FSA, 2011)) are targeted to increase awareness and food safety knowledge by consumers. However, in order information campaigns to be successful, a whole range of aspects such as consumer knowledge or sociocultural factors and identification of the appropriate media needs to be taken into account (Jacob, Mathiasen, & Powell, 2010). Lack of food safety knowledge can in general be divided into two domains : i) research gaps and ii) lack of implementation of food safety knowledge by the different stakeholders.…”
Section: Rapid Alert Systems Such As the Rapid Alert Systems For Foodmentioning
confidence: 99%
“…the vegetable best served washed campaign by FSA (FSA, 2011)) are targeted to increase awareness and food safety knowledge by consumers. However, in order information campaigns to be successful, a whole range of aspects such as consumer knowledge or sociocultural factors and identification of the appropriate media needs to be taken into account (Jacob, Mathiasen, & Powell, 2010). Lack of food safety knowledge can in general be divided into two domains : i) research gaps and ii) lack of implementation of food safety knowledge by the different stakeholders.…”
Section: Rapid Alert Systems Such As the Rapid Alert Systems For Foodmentioning
confidence: 99%
“…This information may elicit feelings of confusion and anxiety, and a need for more information so that individuals can weigh the pros and cons and make well informed decisions on their food intake (Van Dijk, Fischer & Frewer, 2011). Individuals may choose to use the Internet to find additional information (Jacob et al, 2010;Kuttschreuter et al, 2014;Redmond & Griffith, 2006;Tian & Robinson, 2008) which they then process and make sense of, in order to decide whether to purchase and eat the particular products.…”
Section: Discussionmentioning
confidence: 99%
“…This holds in particular for the determinants of this behaviour. The popularity of the Internet as a source for food information (Jacob et al, 2010;Kuttschreuter et al, 2014;Redmond & Griffith, 2006;Tian & Robinson, 2008) and its interactive features (Mangold & Faulds, 2009) make it relevant to focus on information sharing in an online context about food issues. In this study, we aim to add to the existing literature by investigating the determinants of online information sharing.…”
Section: Discussionmentioning
confidence: 99%
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