Designing and Launching a Year-Long Executive Education Programme at Lse Confucius Institute for Business London – Chinese Language and Culture for Business (Clcb)
Abstract:This paper focuses on designing and launching the first year-long executive education programme, namely Chinese Language and Culture for Business (CLCB) at LSE (London School of Economics) in London. The essential features of this program include the curriculum design, delivery mode and on-going student support. A blended learning (BL) approach is adopted in the Mandarin teaching, with course delivery and assessment taking place in face-to-face contact hours in class, combined with the use of online learning e… Show more
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