Designing a talents training model for cross-border e-commerce: a mixed approach of problem-based learning with social media

Abstract

Cross-border e-commerce has developed rapidly integrating the global economy. Research has presented some solutions for the challenges and barriers in crossborder e-commerce from the perspective of the enterprise. However, little is known about the requirements of cross-border e-commerce talents and how to train them. In this paper, we firstly conducted semi-structured interviews to acquire the requirements of cross-border e-commerce talents. Business and market knowledge, technical skills, analytical ability and business practical ability were found to be the four core requirements. Then, we integrated problem-based learning and social media to design a talents training model for cross-border e-commerce and did a program to evaluate effectiveness of the model. Finally, its effectiveness was evaluated from the four evaluation dimensions of attitude, perceived enjoyment, concentration and work intention. The talents training model was improved according to the suggestions.

The Talent Training Mode of International Service Design Using a Human–Computer Interaction Intelligent Service Robot From the Perspective of Cognitive Psychology

“…They developed a procedure to evaluate the effectiveness of the model. The actual verification proves that, in the service design, the cognitive psychology of users can be used to effectively improve students' perception and attention (Cheng et al, 2019 ).…”

“…However, the whole design process should closely focus on users and attach importance to the user experience to improve user satisfaction and increase the popularity of service design (Greenberg et al, 2017 ). Cheng et al ( 2019 ) designed a talent training model for cross-border e-commerce by combining problem-based learning and the social media cognitive process. They developed a procedure to evaluate the effectiveness of the model.…”

Prediction on transaction amounts of China’s CBEC with improved GM (1, 1) models based on the principle of new information priority

“…Other studies have focused on the requirements of CBEC talents [ 19 ], the customs classification process for CBEC products [ 20 ], early-mover advantages for B2B-based CBEC portals [ 21 ], and drivers of and impediments to CBEC [ 22 ].…”

Study on Application of ARCS Motivational Model on Cross-Border E-Commerce Course Design

“…With regard to the studies on CBEC course, most studies come along with the development of global e-business. Some of the studies concentrate on the general discussion of teaching strategies such as CLIL [26] and PBL [8]. Some of the studies focus on the educational reforms [27][28].…”

“…The rapid development of CBEC, on the one hand, has enriched the relevant studies from logistics [1][2][3][4], market [5], to customers [7]. On the other hand, the shortage of talents in CBEC is gradually recognized [8]. The recruitment of graduates in return drives many colleges and vocational schools to set relevant CBEC courses so as to satisfy the needs in society.…”