Design Website for Digital Promotion SMEs Product by Optimize SEO Techniques
Ahmad Akbar,
Suheri,
Josua Betrand Sinaga
Abstract:Small and medium-sized enterprises (SMEs) frequently face challenges in effectively promoting and selling their products online. This study aims to develop an optimized website design for digital promotion of SME products, incorporating enhanced search engine optimization (SEO) techniques. The paper first reviews key barriers inhibiting SMEs from harnessing digital channels, including limited expertise and resources in web development, SEO, and online marketing. Core principles of effective website design are … Show more
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