Dermatologists in social media: A study on top influencers, posts, and user engagement

Sierro, Tiffany; Young, Paulina M.; Kassabian, Sophia K.; Wu, Kevin C.‐W.; Armstrong, April W.

doi:10.1016/j.jaad.2020.03.001

Cited by 52 publications

(51 citation statements)

References 2 publications

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“…Additionally, social media could be used as a tool to capture more individuals within this demographic who have not yet seen a dermatologist. Because dermatologists seen as “influencers” can attract and engage with a large audience on Instagram, 12 they may be able to increase access and provide education for many individuals who are editing photographs and seeking dermatologic care.…”

Section: Discussionmentioning

confidence: 99%

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The effect of Instagram and photograph editing on seeking dermatologic care

Martel

Powell

Murina

2020

J of Cosmetic Dermatology

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Background Photograph editing has become popular for individuals using social media like Instagram. However, it is unknown if the use of social media and photograph editing applications by young adults has an association with seeking dermatologic care. Aims To assess the frequency of photograph editing among a cohort of young adults using Instagram and the association with seeking dermatologic care. Methods A population‐based survey was administered to undergraduate students from April 2019 to May 2019 through an online platform. Results Of the 257 responses, 228 (88.7%) reported that they edited a photograph prior to posting on Instagram. Of those who reported editing a photograph, 145 (63.6%) edited a skin lesion, 104 (45.6%) whitened teeth, and 70 (30.7%) altered the size of their body. Of those who edited skin lesions, 128 (88.3%) edited acne/acne scars. Those who felt the editing made them more aware of their skin lesions were significantly more likely to feel they needed to see a dermatologist (P = .02, 95% CI). Conclusion Photograph editing is common among young adults using Instagram, especially in individuals with acne/acne scars. The effect of this behavior may be a motivating factor for individuals seeking dermatologic care.

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Section: Discussionmentioning

confidence: 99%

“…To our knowledge, this study is the first to evaluate the use of photograph editing in young adults using social media and its effect on seeking dermatologic care. The find-Instagram,12 they may be able to increase access and provide education for many individuals who are editing photographs and seeking dermatologic care.…”

mentioning

confidence: 99%

The effect of Instagram and photograph editing on seeking dermatologic care

Martel

Powell

Murina

2020

J of Cosmetic Dermatology

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“…Social media platforms are becoming increasingly popular for sharing dermatologic medical information. 1 One such platform is TikTok, an application for uploading short-form mobile videos and the fastest growing social media platform in the world. 2,3 In addition to being most affected by acne, 4 adolescents are quite active on TikTok, as 62% of US teenagers report using TikTok at least once a month.…”

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confidence: 99%

Acne and social media: A cross‐sectional study of content quality on TikTok

Zheng

Ning

Levoska

et al. 2020

Pediatric Dermatology

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Our objective was to assess the quality of acne-related medical information present on TikTok, the world's fastest growing social media platform. We queried the TikTok mobile application for videos tagged with "#acne" on May 1, 2020, and assessed the top 100 videos meeting inclusion criteria for content quality using DISCERN, a validated and reliable instrument for evaluating consumer health information. The mean content quality rating of videos was 2.03 (SD 0.47) which, according to the DISCERN in-Dermatology

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“…Currently, “skinfluencers” like Hyram Yarbro represent one of the most popular influencers with up to 6 million followers on TikTok. Dermatologists are among the physicians with the biggest social media presence, some of which are recognized as social media influencers [ 37 ]. Dr. Sandra Lee, also known as Dr. Pimple Popper, is one of the most popular dermatologists on social media, with up to 4 million followers on Instagram and 7 million subscribers on YouTube.…”

Section: Discussionmentioning

confidence: 99%

Impact of Social Media on Skin Cancer Prevention

Garza

Maymone

Vashi

2021

IJERPH

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Despite the increasing prevalence of social media usage in health care contexts, its impact on skin cancer prevention and awareness has not been largely investigated. We conducted a review of literature on this topic with the objective of summarizing and analyzing the role of social media in skin cancer and sun damage awareness and to identify the uses, benefits, and limitations of different social media platforms on skin cancer prevention. In today’s technological society, it is critical to understand and study the best form of communication. Specific platforms like Instagram, Twitter, Facebook, YouTube, and TikTok vary in originators of material, target demographics, messaging strategies, and reliability of information with regards to skin cancer, sun, and indoor tanning damage. Our results demonstrate that social media interventions have shown promise in skin cancer prevention and continue to escalate by the day. Dermatologists should keep pace with the latest dermatological content on social media and examine its evolution to target the right audience with the proper messages. Further research is needed to evaluate the effectiveness and true impact of social media on meaningful and lasting behavior change for skin cancer prevention.

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Dermatologists in social media: A study on top influencers, posts, and user engagement

Cited by 52 publications

References 2 publications

The effect of Instagram and photograph editing on seeking dermatologic care

The effect of Instagram and photograph editing on seeking dermatologic care

Acne and social media: A cross‐sectional study of content quality on TikTok

Impact of Social Media on Skin Cancer Prevention

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