“…The key difference to the above papers is our object of study: While models of international sourcing and multinational production stop at the analysis of international trade flows, we take the analysis a step further and analyze how these trade flows shape international social activism. Our work also connects to research in International Trade and related fields that analyzes the growing discontent with economic globalization, the so-called "globalization backlash" (Colantone, Ottaviano & Stanig 2021;Harms & Schwab 2020). This includes, among others, studies on trade and inequality (e.g., Helpman, Itskhoki &Redding 2010 andKreickemeier 2012), trade and the environment (e.g., Copeland & Taylor 1994 and, also using a gravity framework, Aichele & Felbermayr 2015), "fair" and "unfair" trade (e.g., Richardson &Stähler 2014 andZavala 2020) or the influence of lobbies on Free Trade Agreements (e.g., Blanga-Gubbay, Conconi & Parenti 2021).…”