“…Hermeneutic phenomenology is a particularly appropriate method for capturing subjective perspectives and lived experiences (Hegel, 1977; Ingram, 2002; Ironside et al, 2003; Jonsdottir, 1998; Knibbe and Versteeg, 2008; LeVasseur, 2003; Lopez and Willis, 2004; Murphy et al, 2009; Pernecky and Jamal, 2010; Racher and Robinson, 2003; Ross et al, 2007; Sherrod, 2006; Simpson, 2007; Sinico, 2008; Szarycz, 2009; Wilde, 2003; Wojnar and Swanson, 2007). However, only a few hospitality researchers have adopted this methodology (Ingram, 2002).…”