Abstract:The main aim of the paper is to analyse whether a demand for reusable products in Slovenia exists and to identify customers’ characteristics in terms of their gender, age, income, education and employment status. We used survey data to investigate what share of customers in Slovenia are buying and are willing to buy reusable products. Furthermore, we investigate whether there are differences between customers who are buying and who are not buying reusable products with regard to selected demographics (gender, … Show more
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