Deddy Corbuzier’s Speech Strategy on a YouTube Podcast

Abstract

This research is based on indications that Deddy Corbuzier's way of communicating in podcasts on his YouTube channel tends to be loud, direct, and without further ado. The aim of this study is to analyze Deddy Corbuzier's podcast on the YouTube channel. This research is descriptive-through podcasts on the YouTube channel. Data collection techniques include observation and recording. (1) The strategy of speaking indicator of 8.6% and a group indicator of 36.5%. (2) Strategy of speaking indicators of desire or need are 2.1%; exaggerating is 4.8%; avoiding disagreement is 17.2%; joking is 2.7%; and stating the speaker's knowledge is the same is 5.9%. (3) A strategy for speaking indicators of conventionally indirect speech indicators is 3.2%, 1.6% using fences, 2.1% expressing pessimism, 1.6% paying respects, and 2.7% apologizing. (4) strategy of indicators using cues: 4.3%, flattering speakers 1.1%, making messages ambiguous 4.3%, and making speech incomplete 1.1%. This finding is essential for the podcast hosts on the YouTube channel to choose a good speaking strategy with a polite speaking strategy because it will have a positive impact and set an example through good viewing and character.