2018
DOI: 10.1016/j.dib.2018.06.079
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Dataset on humanic clues and customer loyalty in selected hospitals in Lagos State, Nigeria

Abstract: This article describes survey result on humanic clues and customer loyalty in selected hospitals in Lagos State, Nigeria. This paper obtains information from the customer experience management strategy in considering the techniques in which customer loyalty can be built. 365 copies of questionnaires were retrieved from the customers of the selected four private hospitals in Lagos State. The data gathered from the survey customers were subjected to inferential and descriptive statistics in order to ascertain th… Show more

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Cited by 2 publications
(2 citation statements)
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“…The result suggests that the closer the value to 1, the higher the importance of the factor from the perspective of respondents. This method has been employed by many researchers to quantitatively estimate relative importance in different contexts such as: construction and infrastructure [50], education [51], and healthcare clients' context [52]. The formula of the RII is as follows:…”
Section: Discussionmentioning
confidence: 99%
“…The result suggests that the closer the value to 1, the higher the importance of the factor from the perspective of respondents. This method has been employed by many researchers to quantitatively estimate relative importance in different contexts such as: construction and infrastructure [50], education [51], and healthcare clients' context [52]. The formula of the RII is as follows:…”
Section: Discussionmentioning
confidence: 99%
“…Borishade, Worlu, Ogunnaike, Aka, and Dirisu (2021) [53] examined the mechanistic and humanistic elements of customer experience among students and found that mechanistic elements such as comfortable and clean rooms tend to ensure students' retention by the institution, while the humanistic elements such as the respect and courtesy of the staff as well as friendly behaviour significantly influenced the willingness of the students to recommend the institution to prospective students in the future. Humanistic clues, which are likened to social experience factors such as friendliness of staff, tone of responsive behaviours, and care, were also identified by [54], to significantly influence loyalty towards hospital services in Lagos State. Customer satisfaction is ingrained with emotional and cognitive attributes about a service experience, such that customers who rate a service high on the satisfaction-performance metric are likely to become loyal or return and be willing to recommend or evangelise about the company's product or service [49].…”
Section: Customer Experience and Satisfaction And Loyaltymentioning
confidence: 95%