Organizational Innovation in the Digital Age 2022
DOI: 10.1007/978-3-030-98183-9_6
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Data-Driven Innovation: Digital Tools, Artificial Intelligence, and Big Data

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Cited by 4 publications
(1 citation statement)
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“…Today, the digital era expands the scope and complexity of entrepreneurial management strategies. According to Sundu et al (2022), digital technologies such as artificial intelligence and data analytics play an important role in shaping the way organizations operate and innovate. The integration of this technology with entrepreneurial principles opens the door to the development of products and services that are more adaptive and responsive to market needs.…”
Section: Introductionmentioning
confidence: 99%
“…Today, the digital era expands the scope and complexity of entrepreneurial management strategies. According to Sundu et al (2022), digital technologies such as artificial intelligence and data analytics play an important role in shaping the way organizations operate and innovate. The integration of this technology with entrepreneurial principles opens the door to the development of products and services that are more adaptive and responsive to market needs.…”
Section: Introductionmentioning
confidence: 99%