Dampak Fenomena E-Commerce Pada Tingkat Penjualan Di Pasar Tradisional Ditinjau Dari Psikologi Dan Ekonomi Islam
Nur'aeni Nur'aeni Nur'aeni,
MH Ainulyaqin,
Sarwo Edy
Abstract:Sales in traditional markets with the presence of e-commerce has caused a decrease in the number of consumer visitors in traditional markets which has resulted in sales levels decreasing. This is because there is sales competition that occurs on e-commerce platforms which offer very large discount promotions to consumers, thus having a huge impact on traders in traditional markets. The decreasing value of products or goods on e-commerce platforms makes traditional markets less attractive for consumers to visit… Show more
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