Customer Requirements on Digital Application in Energy Sectors for B2B Customers (a Part of Quality Function Deployment Analysis on My Pertamina for Business)
Rama Hendi Prastiyo,
Laura Lahindah
Abstract:This study is willing to reveal what are the B2B customers requirement for My Pertamina for Business digital application that they have been using. They are also leaded to evaluate the application performance and reveal what are the resistances in using the application. Literature review and interview are conducted. Seven respondents are involved in the study. They come from three different customer clusters, that are aviation, retail and industrial and marine. The results reveal that customer requirements of … Show more
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