2014
DOI: 10.1007/978-3-319-05059-1
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Customer Knowledge Management

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Cited by 10 publications
(4 citation statements)
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“…2) Evaluation criterionTable(3): Criterion of consistency among sample responses1-Description of the research sample's responses to the consumer knowledge variableIt is clear from Table(5) that the consumer knowledge variable was measured through items(1)(2)(3)(4)(5)(6)(7)(8)(9)(10)(11)(12)(13)(14)(15)(16)(17)(18)(19), as the arithmetic mean for this dimension reached (3.727), which indicates the convergence of the sample answers, and the standard deviation reached (0.4591), which indicates that there is Moderate consistency in the sample answers, with a coefficient of variation(12.31). The paragraphs of this variable will be presented as follows.…”
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confidence: 99%
“…2) Evaluation criterionTable(3): Criterion of consistency among sample responses1-Description of the research sample's responses to the consumer knowledge variableIt is clear from Table(5) that the consumer knowledge variable was measured through items(1)(2)(3)(4)(5)(6)(7)(8)(9)(10)(11)(12)(13)(14)(15)(16)(17)(18)(19), as the arithmetic mean for this dimension reached (3.727), which indicates the convergence of the sample answers, and the standard deviation reached (0.4591), which indicates that there is Moderate consistency in the sample answers, with a coefficient of variation(12.31). The paragraphs of this variable will be presented as follows.…”
mentioning
confidence: 99%
“…• Poor customer service -experience: Studies [11,12] highlight the importance of customer experience in the company and how that affects customer satisfaction rate.…”
Section: Customer Churn Causesmentioning
confidence: 99%
“…• Weak customer relationship building: Customer Relationship Management (CRM) is taken very seriously by companies throughout the years [11], as it could provide benefits for the company's processes, according to their customer's needs. In a highly competitive market as nowadays, building a strong relationship with customers is an essential tool against churn [13].…”
Section: Customer Churn Causesmentioning
confidence: 99%
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