2022
DOI: 10.7195/ri14.v20i2.1928
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Culturas digitales en las redes sociales:

Abstract: Los ecosistemas digitales de la actualidad, en los que las redes sociales tienen un elevado protagonismo, promueven fenómenos comunicativos de gran interés, donde creadores de contenidos diversos visibilizan experiencias individuales y colectivas. En algunos casos, estas comunidades dan origen a movimientos ciberactivistas, o se convierten en tendencia generando diálogo y debate sobre temas de interés para la sociedad. En otros casos se presentan como retos propiciados por marcas e influencers constituyéndose,… Show more

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Cited by 2 publications
(1 citation statement)
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“…These hashtags allow users to find videos that are relevant to their interests. Operating as a memetic trope, hashtagslike other elements of digital platforms, such as profile tags, audio, effects, or viral themes -are identifying signs of connectivity (Pérez-Rodríguez et al, 2022), "a register for the realm of feelings, ideas, and beliefs (Papacharissi, 2015) and a "way to emphasize values, experience, attitudes and opinions in the message" (Pilař et al, 2021). The average amount of hashtags used by professionals is 6.5 per video, much larger in comparison to the average of 4.7 used by other creators.…”
Section: Content By Professionals and Average Usersmentioning
confidence: 99%
“…These hashtags allow users to find videos that are relevant to their interests. Operating as a memetic trope, hashtagslike other elements of digital platforms, such as profile tags, audio, effects, or viral themes -are identifying signs of connectivity (Pérez-Rodríguez et al, 2022), "a register for the realm of feelings, ideas, and beliefs (Papacharissi, 2015) and a "way to emphasize values, experience, attitudes and opinions in the message" (Pilař et al, 2021). The average amount of hashtags used by professionals is 6.5 per video, much larger in comparison to the average of 4.7 used by other creators.…”
Section: Content By Professionals and Average Usersmentioning
confidence: 99%