“…The use of place-marketing strategies based, for example, on the exploitation of cultural attractions, mega-events and 'cultural quarters' to redevelop urban spaces has been a visible process, both in the West (Garcia, 2004a, 2004b, Evans, 2003, Balibrea, 2001, Rantisi and Leslie, 2006 and further afield (Lee, 2006, Yue, 2006, Hui, 2006. When aligned with discourses about the creative city (Landry, 2008, Leslie, 2005 and the creative class (Banks, 2009, Florida, 2002, Peck, 2005, Pratt, 2008, the importance of occupations based in the production of cultural goods and services in urban economies have been notable.…”