CSR and Innovation: Two Sides of the Same Coin

Hlioui, Zaineb; Yousfi, Ouidad

doi:10.5772/intechopen.94344

Cited by 11 publications

(5 citation statements)

References 88 publications

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“…Hlioui and Yousfi (2020) contended that CSR forms a trajectory for evolving changes and innovation influenced by the managerial perspectives. However, the social commitment of the manager is influenced by institutional framework.…”

Section: Discussionmentioning

confidence: 99%

Impact of stakeholder engagement strategies on managerial cognitive decision-making: the context of CSP and CSR

Yusif,

Hafeez-Baig

2024

SRJ

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Purpose This study aims to explore the strategies corporations use in engaging stakeholders to sustain healthy corporate partnerships and create value for the corporate entity and the society in which they operate and their influence on the corporate manager’s cognitive abilities and decision-making. Design/methodology/approach The authors used an interpretive research approach leveraging the strengths of qualitative method of content analysis and comparative and critical analyses to report the results. Interpretive methods incorporate social theories and standpoints that view reality as the social construction of understandable events in the context of organizational communication. Findings The findings of this study suggest that corporations are assumed to follow and execute the principles of engaging stakeholders to achieve corporate social responsibility (CSR) claiming to manage a sustainable and responsible business practices that recognize local cultures, human rights and protect the environment. However, little attention has been paid to the cognitive reasoning of the individuals responsible for CSR and corporate sustainability (CS) as opposed to the growing concerns about strategies corporations use in engaging stakeholders to sustain healthy corporate partnerships and create value – especially the processes that take place during engagement and decision-making including cognitive offloading. Practical implications Stakeholder engagement requires practical approaches that enable corporations and individuals charged with decision-making responsibilities to understand, respond and fulfill their CSRs. To achieve CSRs, corporations and managers responsible for relevant decision-making would need to involve stakeholders in social performance planning, as social reporting/auditing has long been advocating for preventing managerial biasness, groupthink and increased information dissemination via detailed reporting practices toward more collaborative stakeholder relationships. Thus, it is crucial for corporations to implement enhanced stakeholder and managerial decision-making strategies such as integrative approaches to achieve balance in the trio elements of sustainability as well as the growing use of paradox perspective to understand the nature of the tensions being sought to balance and, in the process, provide opportunity for a better evaluation of complex sustainability issues for innovative approach to resolving them. While cognitive decision-making is at play, in practice, managers tasked with making decisions must ensure the most effective stakeholder engagement strategies that are transparent and inclusive are used. Originality/value The main contribution of this study is its argument regarding the tools corporations use in engaging key stakeholders and the cognitive reasoning of the individuals responsible for CSR and CS. The study further contributes to interpreting the integrative approach to achieving balance in the trio elements of sustainability as well as the growing use of paradox perspective to understand the nature of the tensions being sought to balance and, in the process, provide an opportunity for a better evaluation of complex sustainability issues for an innovative approach to resolving them.

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Section: Discussionmentioning

confidence: 99%

Impact of stakeholder engagement strategies on managerial cognitive decision-making: the context of CSP and CSR

Yusif,

Hafeez-Baig

2024

SRJ

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“…In addition, the business plan elaboration could considerably affect the credit constraints and innovation link. Hlioui and Yousfi [43], underlined the importance of busi-ness plan elaboration, especially for sustainable practices integration and responsible innovation. They indicated that formalized business plans should integrate sustainable strategies and that they could moderate the financial obstacles and innovation relationship.…”

Section: The Conditional Mediation Of Credit Access On the Informal C...mentioning

confidence: 99%

“…To test our second stage-moderated-mediation, we consider the elaboration of a formalized written business plan as an important variable that moderates the credit constraints innovation link. According to Hlioui and Yousfi [43], the corporate business plan could influence significantly corporate innovation, CSR and financial resources link. In the same line, Cosci et al [10] underlined that the bank's evaluation of the companies' business plans while assessing creditworthiness fosters innovation.…”

Section: Second Stage Moderatormentioning

confidence: 99%

Informal Competition Effect on SMEs Innovation: Do Credit Constraints Matter? Evidence from Eastern European Countries

Hlioui¹,

Gabsi²,

Omri³

2022

Preprint

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This paper examines the influence of informal competition on SMEs innovation in the Eastern European transition economies. It investigates whether credit constraints mediate this relation. SMEs innovation is presented through four measures: Product innovation, Process innovation, Radical innovation and Green innovation. Using the BEEPs VI that covers the period from 2018-2020, we show that informal competition affects positively the product, process and radical innovation. Yet, it has a non-significant effect on green innovation. Besides, the informal sector increases SMEs credit constraints, which indirectly leads to less corporate innovation. The negative indirect effect restrains the positive direct effect. Hence, a partial mediation effect of credit constraints on the informal competition and the innovation proxies is reported with the exception of green innovation.

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“…Ref. [70] highlight the dynamic between strategic CSR activities and innovation mechanisms. This dynamic lets firms improve their social performance and competitiveness.…”

Section: The Moderating Effect Of Innovationmentioning

confidence: 99%

Ownership Structure and Carbon Emissions of SMEs: Evidence from OECD Countries

2022

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This work investigates the impact that the ownership structure of small- and medium-sized enterprises (SMEs) in Organization for Economic Co-operation and Development (OECD) countries exerts on the level of corporate carbon emissions, as well as the moderating effect of innovation on this relationship. Based on panel data from 32 OECD countries during 2015–2020, a pooled least-square panel model was developed for estimation. The results show that public, foreign, and institutional investors have a significant negative effect on carbon emissions. Conversely, strategic investors contribute to increasing carbon emissions. Moreover, findings provide evidence of mixed moderating effects of innovation on the relationship between types of owners and carbon emissions. Hence, strategic shareholders contribute to implementing environmental policies through innovation, while public and foreign investors incur Research and Development expenditures to boost firms’ economic activity, ignoring social and environmental commitments. Our results confirm the relationship between ownership structure and carbon emissions and the moderating effects of innovation on this association. Environmental innovation allows for improving worldwide firms’ competitiveness and long-term performance.

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CSR and Innovation: Two Sides of the Same Coin

Cited by 11 publications

References 88 publications

Impact of stakeholder engagement strategies on managerial cognitive decision-making: the context of CSP and CSR

Impact of stakeholder engagement strategies on managerial cognitive decision-making: the context of CSP and CSR

Informal Competition Effect on SMEs Innovation: Do Credit Constraints Matter? Evidence from Eastern European Countries

Ownership Structure and Carbon Emissions of SMEs: Evidence from OECD Countries

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