Abstract:Research aims: This study aims to identify the dominant factors that make young people interested in joining or using crowdfunding platforms.Design/Methodology/Approach: This research was conducted using the topic method or text analysis with the Social Network Analysis (SNA) approach. Data in the study were obtained by distributing questionnaires to 201 respondents who were young people aged 19 to 22 years.Research findings: The results of this study revealed that the dominant factors attracting young people … Show more
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