“…While the effects of crowding on human behavior have been examined by several environmental design researchers (Evans & Lepore, 2000), exploration of the effects of layout design on perceived crowding and shopping behavior in the retail setting has been absent in the literature (Eroglu & Machleit, 1990;Machleit et al, 1994;Machleit et al, 2000;Turley & Milliman, 2000). Extension of such investigation, the impact of physical environments such as floor layout design, aisle tables, and ceiling height on retail crowding, from general living environments to the commercial retail domain may have significant practical and theoretical implications in understanding consumer shopping behavior (Turley & Milliman, 2000), and can provide store planners with an insightful guideline for addressing crowded shopping environments.…”