2015
DOI: 10.1111/1750-3841.12999
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Cross‐Cultural Consumer Acceptability and Purchase Intent of Forage‐Finished Rib‐Eye Steaks

Abstract: Demand for forage-finished beef has increased worldwide due to its potential health benefits. Little is known regarding the cross-cultural effects on the consumer acceptance of forage-finished beef. We evaluated sensory acceptance and purchase intent of raw and cooked forage-finished rib-eye steaks using Hispanic, Asian, and U.S. (White and African American) populations. This study demonstrated that consumer acceptability and purchase intent of forage-finished rib-eye steaks differed among Hispanic, Asian, and… Show more

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Cited by 18 publications
(6 citation statements)
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“…In fact, a few U.S. consumers were influenced negatively by the BPI (“yes” before and “no” after), whereas all changes in PI responses from Latin American/Hispanic consumers were from “no” before the BPI to “yes” after the BPI. This analysis demonstrated a cross-cultural difference between these two groups in responsiveness to product information for fried catfish strips, as opposed to differences in sensory preferences [ 45 ]. It should be mentioned that these interpretations should be restricted to the present population sample, which was largely comprised of college students.…”
Section: Resultsmentioning
confidence: 99%
“…In fact, a few U.S. consumers were influenced negatively by the BPI (“yes” before and “no” after), whereas all changes in PI responses from Latin American/Hispanic consumers were from “no” before the BPI to “yes” after the BPI. This analysis demonstrated a cross-cultural difference between these two groups in responsiveness to product information for fried catfish strips, as opposed to differences in sensory preferences [ 45 ]. It should be mentioned that these interpretations should be restricted to the present population sample, which was largely comprised of college students.…”
Section: Resultsmentioning
confidence: 99%
“…For instance, product familiarity is an important dimension to take into account in cross-cultural studies. For example, food products can be differently perceived depending on the consumers' western and eastern cultural backgrounds (e.g., [116,117]). Similarly, differences in perceived prices may be observed when examining products across different countries and cultures.…”
Section: Plos Onementioning
confidence: 99%
“…Subsequently, principal component analysis (PCA) was performed to demonstrate correlations among the physical/textural/sensory qualities and spread samples as illustrated in the product‐attribute bi‐plot (Lipkovich and Smith ). Logistic regression analysis was performed to predict the positive purchase intent of mayonnaise‐type spread samples using the sensory characteristics as regression variables in the model (Torrico and others ).…”
Section: Methodsmentioning
confidence: 99%