Research Methods in Linguistics 2018
DOI: 10.5040/9781350043466.ch-009
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Critical Perspectives on Using Interviews and Focus Groups

Abstract: In this chapter we look at the use of both interviews and focus groups within social science and linguistics research. Working on the basis that they are closely related methods, we begin by examining the arguments, put forward by a number of critical commentators, that they are fundamentally flawed in offering up artificial or contaminated data. In line with those criticisms, we agree that there are some serious problems involved where they are deployed and understoodin traditional terms -as means of mining p… Show more

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Cited by 31 publications
(37 citation statements)
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“…There are a series of limitations to address. Although it is advantageous to use focus groups to explore shared and unshared perceptions and experiences among group members, a disadvantage to group discussion is the possibility that one or more participants will dominate the conversation, making their views more prevalent within the analyses (Litosseliti, 2003 ). To this end, a particular perspective or opinion could have been misconstrued as shared by the entire group, which could happen when members who disagree stay quiet (Litosseliti, 2003 ).…”
Section: Discussionmentioning
confidence: 99%
“…There are a series of limitations to address. Although it is advantageous to use focus groups to explore shared and unshared perceptions and experiences among group members, a disadvantage to group discussion is the possibility that one or more participants will dominate the conversation, making their views more prevalent within the analyses (Litosseliti, 2003 ). To this end, a particular perspective or opinion could have been misconstrued as shared by the entire group, which could happen when members who disagree stay quiet (Litosseliti, 2003 ).…”
Section: Discussionmentioning
confidence: 99%
“…Since qualitative method triangulation enhances knowledge comprehension and synthesis, 62 this study included a focus group and individual interviews, which were conducted virtually, given the pandemic. Focus groups are valuable when exploring controversial issues that are complex and sensitive, 63 such as VSED. This format also offers the opportunity to efficiently 64 introduce information that participants are unlikely to have considered previously, before probing in-depth perspectives through one-on-one interviews.…”
Section: Methodsmentioning
confidence: 99%
“…The choice of a focus group relies on its in-depth understanding of participants’ perceptions about the subject (Shoaf and Shoaf, 2006) and its versatility and productivity (Stewart and Shamdasani, 2014). Although typically involving 6 to 10 participants, this approach allows multiple views about the subject (Litosseliti, 2003).…”
Section: Methodsmentioning
confidence: 99%