Critical Determinants for Mobile Commerce Adoption in Vietnamese SMEs: A Preliminary Study

Abstract

The critical determinants for e-commerce, e-business, and other enterprise information systems adoption in SMEs have been well-documented. The critical determinants for m-commerce adoption in SMEs, however, are still limited, especially in SMEs in developing countries. This paper develops a measurement instrument for investigating the critical determinants of m-commerce adoption in Vietnamese SMEs. A preliminary study is conducted for confirming the reliability and validity of the instrument based on the data collected from 172 managers of Vietnamese SMEs using an online survey. The Cronbach's alpha and the composite reliability values of the proposed variables strongly support their reliability. The results of the exploratory factor analysis confirm constructs' discriminant validity. The average variance extracted values confirm constructs' convergent validity. This study contributes to the identification of the critical determinants for m-commerce adoption in SMEs. It provides a new conceptual framework for assessing the critical determinants for m-commerce adoption in SMEs in developing countries.

Critical determinants for mobile commerce adoption in Vietnamese small and medium-sized enterprises

“…shows that DOI and TOE are the dominant theories for investigating organizational mcommerce adoption (Chau & Deng 2018b;. As a result, the DOI theory and TOE framework are combined for guiding the development of the conceptual framework in this study with the following justifications.…”

“…The adoption of TOE presents a useful framework for investigating technology adoption from several perspectives of organizations (Huy et al 2012;Alrousan & Jones 2016). This shows that integrating DOI with TOE provides a holistic view of the organizational perspective on m-commerce adoption (Awiagah et al 2016;Chau & Deng 2018b;.…”

“…A review of technology adoption in organizations studies reveals that security affects the willingness of SMEs to adopt technologies (Tan & Eze 2008). The cost of adoption is a concern for SMEs, especially SMEs in developing countries (Kurnia, Karnali & Rahim 2015;Chau & Deng 2018b). In Vietnam, the slow adoption of e-business technologies in SMEs is attributed to many challenges including the perceived adoption cost and the security concern (VCCI 2016).…”

A Perception-Based Model for Mobile Commerce Adoption in Vietnamese Small and Medium-Sized Enterprises

“…It includes the cost of technologies, maintenance, and training. The cost of adoption is critical for SMEs, especially SMEs in developing countries (Tan et al, 2009;Chau & Deng, 2018b). Ghobakhloo, Aranda & Amado (2011) indicate that SMEs are operating under severe resource constraints, particularly financial constraints.…”

Task-technology fit perspective of the use of m-commerce by retail businesses

“…The use of this innovation in the retail sector has caught the attention of scholars and retail practitioners (Chen, 2017:5793;Kamble, Gunasekaran, Parekh & Joshi, 2019:154;Verhoef, Kannan & Inman, 2015:179;Franque et al, 2022). However, despite the growth of m-commerce in many economies (Zhao, 2016;Chen, 2017;Chau & Deng, 2018, Finotto Christine & Procidano, 2020, there is still considerable debate about the determinants of…”