“…In the context of an app-driven economy, app developers assume the role of entrepreneurs, constituting a pivotal resource that complements mobile app stores (Jacobides et al, 2018). While the digital landscape fosters entrepreneurial behavior that may be financially prohibitive in traditional mediums (Nambisan, 2017;Kuk, 2023), the constant influx of new apps into the markets amplifies the challenges associated with assessing and ensuring quality, which is a persistent hurdle in the mobile app industry (Arora et al, 2017). Even though an app's quality will be known eventually, quality-related information might not be available beforehand (Chia et al, 2012;Tiwana and Bush, 2014).…”