“…The seminal notion of creating shared value (CSV) originated from Porter and Kramer's (2011) paper “Creating Shared Value,” published in Harvard Business Review , in which they argued that enterprise should link their core business activities to social issues and the common good by meeting the shared needs of society, communities, economy, and the environment. Despite theoretical opposition to its originality (see Beschorner & Hajduk, 2017; Crane et al, 2014; Strand & Freeman, 2015), recent works have shown that many companies have successfully adopted CSV strategies and achieved desirable results both economically and socially (Alberti & Belfanti, 2019; Camilleri et al, 2023; Fernández‐Gámez et al, 2019; Hules & Xie, 2015; Ilmarinen & Akpinar, 2018; Khurshid & Snell, 2021; Masood et al, 2021; Mühlbacher & Böbel, 2019; Spitzeck & Chapman, 2012; Yang & Yan, 2020; Yelpo & Kubelka, 2019). These studies predominantly adopt the company as the focal object and apply the case study method to demonstrate the promising results of CSV and hence legitimate it at the strategic level for the enterprise.…”