Corporate Social Responsibility and the Future Health Care Manager

The Impact of the Corporate Social Responsibility on Employees’ Loyalty in Higher Education Sector

“… H1: Corporate Social Responsibility has a significant impact on employee's loyalty. Also, as indicated in previous literature, CSR has two main dimensions; the ethical responsibility (Collins, 2010), and the philanthropy responsibility (Carroll and Shabanah, 2010). thus, certain sub-hypotheses can be formulated as following:…”

“…Reasons for that can be somewhat observable. For example, evidence shows that customers, efficient employees, investors, and suppliers are more attracted to organizations of higher ethical culture, such organizations are also evident to maintain more loyal employees (Collins, 2010). Thus, organizations with ethical responsibility have better business-sense.…”

Designing a Data Visualization Dashboard for Managing the Sustainability Communication of Healthcare Organizations on Facebook

“…Thus, the interest in CSR communication by healthcare organizations responds to the significant challenges this industry faces since healthcare is considered a "controversial" sector that is particularly subject to public debate [25,76]. In fact, healthcare firms are often regarded with considerable mistrust by stakeholders [77], so they need to carefully account for their activities to obtain the credibility of CSR messages [26,27,29] and avoid greenwashing [67]. Reputational risk is one of the main motivations that lead healthcare firms to communicate CSR initiatives [10].…”

“…Given that healthcare organizations are conscious of the relevance of CSR, they are more committed to sustainability communication [29], in order to preserve a corporate "license to operate" [30]. According to Faezipour and Ferreira [4], the 3Ps (people, profit, planet) need to be the key elements in any sustainable healthcare communication in order to deal with stakeholders' demands and, at a higher level, to improve quality of life by ensuring and promoting healthy strategies for people of all ages (as stated in UN Sustainable Development Goal 3).…”

“…First, the paper contributes to the ongoing debate on CSR in the healthcare sector, extending the knowledge on communication practices. Despite its critical importance worldwide [29], this industry has not received systematic attention with regard to CSR, above all in the use of social media for CSR issues. For these reasons, we believe that this paper is the first to empirically analyze the phenomenon as a whole, setting a framework of healthcare firms' strategies, actions and behavior in CSR online disclosure.…”