“…Attention refers to “the noticing, encoding, interpreting, and focusing of time and effort by organizational decision-makers” ( Ocasio, 1997 , p.189). Identifying the driving factors of attention distribution helps in exploring the influence of parent functions, as the parent firm guides affiliates’ strategic decisions according to its level of attention ( Belenzon et al, 2019 ; Dutt and Joseph, 2019 ; Rhee et al, 2019 ; Bekmezci et al, 2022 ; Busenbark et al, 2022 ). Owing to bounded rationality ( Simon, 1947 ), the attention capability is limited and the parent firm cannot similarly focus on all affiliates ( Dutt and Joseph, 2019 ; Rhee et al, 2019 ; Eklund and Mannor, 2021 ).…”