2010 IEEE International Conference on Management of Innovation &Amp; Technology 2010
DOI: 10.1109/icmit.2010.5492716
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Corporate environmentalism in emerging markets: Lessons from a country in transition

Abstract: In order to find out what is the state of corporate environmentalism in Slovenia, a country in transition, we surveyed a large sample of Slovenian manufacturing companies. Our results show that none of the identified company clusters exhibits qualities attributed to fully advanced corporate environmentalism. In such circumstances regulatory pressures and top management's personal preferences still play a major role in motivating corporate environmentalism.

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