2021
DOI: 10.37907/10erp1202jd
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Coping strategies of selected MSMEs in Laguna one year after COVID-19

Abstract: This paper investigates the coping strategies employed by sample micro, small, or medium enterprises (MSMEs) in Laguna using the SME Competitiveness Grid framework developed by the International Trade Centre (ITC). The paper finds that sample MSMEs in Laguna did not find it easy to access MSME assistance programs, and that many are not even aware that such assistance programs exist. However, most MSMEs were found to be flexible and innovative when it comes to their coping strategies; the most common are throug… Show more

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Cited by 5 publications
(4 citation statements)
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“…The study by Shinozaki and Rao [23,29], and [3] stated that some enterprises practice contactless transactions and work from home to lessen the rapid increase in cases. Moreover, the outbreak of the pandemic resulted to fear, panic, and confusion in the community, and the working time of the employees is also affected [14]. The global pandemic severely affected microenterprises.…”
Section: Resultsmentioning
confidence: 99%
See 1 more Smart Citation
“…The study by Shinozaki and Rao [23,29], and [3] stated that some enterprises practice contactless transactions and work from home to lessen the rapid increase in cases. Moreover, the outbreak of the pandemic resulted to fear, panic, and confusion in the community, and the working time of the employees is also affected [14]. The global pandemic severely affected microenterprises.…”
Section: Resultsmentioning
confidence: 99%
“…Andal et al [14] has discussed the diverse effect of the pandemic on the MSE industry in the last 1 year. He suggested that financial support to the handicraft industry should be given by the government.…”
Section: Literature Reviewmentioning
confidence: 99%
“… Abu Hatab et al. (2021) ; Akinwale (2020) ; Andal et al. (2021) ; Beglaryan and Shakhmuradyan (2020) ; Chen et al.…”
Section: Uncited Referencesmentioning
confidence: 99%
“…Penurunan sektor clothing dan fashion selama pandemic mencapai lebih dari 30%, dengan lebih dari 80% UMKM yang bergerak di bidang tersebut mengalami kesulitan keuangan [13]. Dalam menghadapi kondisi sulit seperti ini, para pelaku UMKM dituntut untuk dapat mengimplementasikan strategi yang tepat, untuk meminimalkan risiko kerugian [14]. Bentuk strategi yang tepat digunakan diantaranya adalah menggunakan platform online untuk mempercepat pemasaran produk, dan membantu UMKM meningkatkan penjalan [15].…”
Section: Hasil Dan Pembahasanunclassified