Content-Analytical Study of the Evolution of the Publication «Kultura» (1929-2019)

Abstract

The study conducted a content analysis of the publication "Kultura" over its ninety year history from 1929 to 2019. For the first time, the study of the evolution of "Kultura" over a period of 90 years was conducted using content analysis and it was carried out at the Department of Journalism at Lomonosov Moscow State University. The study found that the main functions of "Kultura" have always been informational and educational. The publication moved from the topic of culture and art to broader social problems including science issues, education, technology, and social topics. The publication covered theater, museums, cultural centers (clubs), educational institutions, and concert halls events. The newspaper primarily writes about the culture of Russia but in recent years other parts of the world have become the focus of the newspaper coverage. The newspaper has adequately reflected the cultural life of the country and has always been a vital part of Russian media system. Today, the publication "Kultura" has expanded to other media platforms while maintaining high professional standards.