Food volume could influence both the portions that people take and the
amount that they eat, but these effects have had little investigation. The
influence of food volume was tested by systematically reducing the flake size of
a breakfast cereal so that the cereal was more compact and the same weight
filled a smaller volume. In a crossover design, 41 adults ate cereal for
breakfast once a week for four weeks during 2011-2012. The cereal was either
standard wheat flakes or the same cereal crushed to reduce the volume to 80%,
60%, or 40% of the standard. A constant weight of cereal was provided in an
opaque container and participants poured the amount they wanted into a bowl,
added fat-free milk and non-calorie sweetener as desired, and consumed as much
as they wanted. Results from a mixed linear model showed that as flake size was
reduced, subjects poured a smaller volume of cereal, but still took a greater
amount by weight and energy content (both P<0.0001).
Despite these differences, subjects estimated that they had taken a similar
number of calories of all versions of the cereal. They ate most of the cereal
they took, so as flake size was reduced, breakfast energy intake increased from
286±18 to 358±19 kcal, an increase of 34±7%
(P<0.0001). These findings demonstrate that
variations in food volume associated with the size of a food’s individual
pieces affect the portion served, which in turn affects energy intake.