Abstract:Aim. The presented study aims to examine the concept of consumption from the socio-economic perspective and to investigate the relationship between modern consumer demand and the traditional Confucian way of life in China.Tasks. The authors determine the concepts of private consumption in Chinese society in historical retrospect and explore the influence of Confucian ideas on modern consumers in China.Methods. This study uses the methods of analysis, grouping, and systematization; synthesis of information from… Show more
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