2000
DOI: 10.1002/j.1551-8833.2000.tb08989.x
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Consumer response to public notification

Abstract: A recent study offers utilities information that may help increase the effectiveness of their public notification programs. Residents of four Oregon communities were surveyed about their responses to public notification. In the two towns that had issued public notification in response to a water problem, most residents were aware of the notices and responded by boiling their water, drinking bottled water, or both. Residents in the town with a short‐term water problem were more likely than residents in the town… Show more

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Cited by 23 publications
(30 citation statements)
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“…This article focuses on one aspect of a larger study that also investigated certain variables as predictors of response to public notification regarding drinking water contamination, as well as alternative measures people take in response to public notification. These findings are reported elsewhere 29 …”
Section: Study Examines Differences In Risk Perceptionsupporting
confidence: 90%
“…This article focuses on one aspect of a larger study that also investigated certain variables as predictors of response to public notification regarding drinking water contamination, as well as alternative measures people take in response to public notification. These findings are reported elsewhere 29 …”
Section: Study Examines Differences In Risk Perceptionsupporting
confidence: 90%
“…Phrasing the last action as a 'buy action' rather than a 'fetch action' ensures that the participants had to consider and rate a potentially costly and cumbersome action, just as they might have to in the beginning of a real water incident. In addition, studies of 'boil water' notices have revealed that bottled water is generally favoured over having to boil the water (Harding & Anadu 2000). A total of 124 people responded (19.7% response rate), but two participants were excluded because they answered 'no' to the question whether they were students.…”
Section: Methodsmentioning
confidence: 99%
“…( 31 ) In a California incident, only 20% of the population complied with a notification, ( 32 ) and a study of the behavior of consumers in four towns in Oregon found that 76% of the population boiled water or bought bottled water in response to public alerts. ( 33 )…”
Section: Example Application: a Virtual Citymentioning
confidence: 99%