Consumer Preferences for Foodstuffs Produced in a Socio-environmentally Responsible Manner: A Threat to Fair Trade Producers?

Sama, C.; Cebada, Eva Crespo; Díaz‐Caro, Carlos; Escribano, M.; Mesías, F.J.

doi:10.1016/j.ecolecon.2018.04.031

Cited by 46 publications

(39 citation statements)

References 32 publications

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“…Moreover, Sama et al, [21] evidence that origin and type of production are two aspects to which consumers assign a high value, and that consumers recognize positive utility in socially and environmentally sustainable products rather than in conventional ones. Annunziata and Mariani [82] identify three consumer segments characterized by different sustainability attributes, such as organic production and local food.…”

Section: Literature Reviewmentioning

confidence: 99%

“…Peri [13] proposed a model identifying the various food quality requirements consumers look for in food products. Especially psychological requirements, i.e., production context and ethical rules, respond to a mainly emotional need but take on a central role when consumers question the meaning of sustainability in the agro-food sector [14][15][16][17][18][19][20][21][22].…”

Section: Introductionmentioning

confidence: 99%

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The Millennials’ Concept of Sustainability in the Food Sector

2019

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The aim of this study is to analyze the perception of the meaning of sustainability in the food sector. A sample of 268 University students belonging to the Millennial generation was identified and a survey was carried out to assess the interaction between this kind of Millennials and food sustainability. Collected data were explored with descriptive statistics, followed by multivariate statistical techniques to get an integrated vision of relationships among the variables. Outcomes evidence four groups of Millennials with specific peculiarities, i.e., “Socio-Nature Sensitives”, characterized by a high level of attention for the socio-economic dimension and sustainable ways of food production; “Info-Supporter”, very sensitive to labeling and warranty systems; “Proactive-Oriented”, interested in innovative activities; “Indifferent Millennials”, assigning the issue in general a low level of importance. Results provide useful information and some contribution to public institutions and private stakeholders so as to implement new rules and new tools in the food sector, so as to reach the target of reducing waste and pollution. Substantial literature on interaction between Millennials and sustainability in the food sector has not yet been developed; the aim of this pioneer study is to offer some contribution to the debate among stakeholders on driving choices towards new consumption rules and production patterns.

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Section: Literature Reviewmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

The Millennials’ Concept of Sustainability in the Food Sector

2019

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“…The goals were multi-fold: experiment with pedagogical education through the lens of CSL, focusing on the Zone 3 neighborhood in Guatemala City; teach students how to write effective grant applications; learn how to make compost; construct test compost cells in Guatemala to be monitored weekly; learn to speak Spanish; and then teach students how to begin a start-up business employing principles of CE at the local municipal level [47]. What we explored are the necessary tools for implementation in Central America; and what does it really mean to start a company based on the recognized three pillars of sustainability [24]? The team discovered that starting a new business at this admittedly small scale did not create obstacles for basing all business models on the principles of sustainability.…”

Section: Resultsmentioning

confidence: 99%

“…This is unique, as it applies both quantitative and qualitative parameters to the concept of CE. Recent trends in the agro-food industry have argued for fair trade and responsible consumption as a necessary measure of sustainable development within CE [24]. With most fair-trade models, consumer demand for products produced in developing countries are marketed and then consumed at a much broader worldwide scale.…”

Section: Introductionmentioning

confidence: 99%

Reflections on Service Learning for a Circular Economy Project in a Guatemalan Neighborhood, Central America

Kumble

2019

Sustainability

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The research presented in this paper explored multiple objectives. First, what are the requirements for establishing a new composting business that embraces the principles of circular economy? Second, how can employment opportunities for at-risk youths from the most impoverished neighborhood in Guatemala City be created, while adhering to the tenets of social sustainability, of which human rights is the corner stone? Third, what were the requirements involved in making compost in the challenging climatic conditions of Guatemala City? And finally, from an educational perspective, how can this be taught to university students incorporating community service learning in its pedagogy, coupled with the model of action research? What are the obstacles to overcome when initiating a startup business, balancing what appeared to be a mix of complex economic, environmental, and social elements? These three elements are the recognized pillars of sustainability, and as such, there existed a great opportunity to meld the principles of circular economy, community service learning, and action research within the context of putting theories into practice. This applied research attempted to explore how effectively this could be accomplished in Guatemala while overcoming complex cultural, environmental, and economic barriers.

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“…For example, Turkey ranked sixth in the global top 20 in shopping preferences for ethically conscious products in 2017 (Euromonitor, 2018). Against the backdrop of this dynamic growth in the global Fairtrade market, understanding the reasons why consumers buy Fairtrade products (Harrison et al, 2005;Fraj & Martinez, 2006;Pinto et al, 2011;Sama et al, 2018), how information about ethical issues impacts consumer attitudes (Shaw & Shiu, 2002;Carrigan & Attalla, 2001;Maignan & Ferrell, 2004), and why consumers are willing to pay a premium for Fairtrade products (Janssen & Hamm, 2012) have become important questions for managers and researchers of global companies.…”

Section: Introductionmentioning

confidence: 99%

How Millennials' Knowledge, Trust, and Product Involvement Affect the Willingness to Pay a Premium Price for Fairtrade Products?

Aksoy¹,

Özsönmez²

2019

AJBR

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This study provides, through a survey of 200 Millennials, an empirical analysis of the influences of Fairtrade (FT) knowledge, trust in FT and product involvement on the willingness to pay (WTP) a premium for Fairtrade products. The objectives of this study were to examine the factors influencing the Millennials" willingness to pay a premium price for Fairtrade products. To succeed in these objectives, this paper improved on the model of Millennials' willingness to pay a premium for Fairtrade products. Based on the questionnaires from Turkey, the model was confirmed by the structural equity model. The results demonstrate that FT knowledge is the basis of antecedent trust and product involvement. The findings indicate that there is not a significant relationship between FT knowledge and WTP. It was further revealed that a willingness to pay a premium for Fairtrade products was positively affected by the trust in FT and product involvement. Besides, it may be inferred that the trust in the Fairtrade movement influences consumer"s product involvement. The findings of the study have significant implications for the development of the consumption of Fairtrade products and understanding the perception by Millenials of Fairtrade products.

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Consumer Preferences for Foodstuffs Produced in a Socio-environmentally Responsible Manner: A Threat to Fair Trade Producers?

Cited by 46 publications

References 32 publications

The Millennials’ Concept of Sustainability in the Food Sector

The Millennials’ Concept of Sustainability in the Food Sector

Reflections on Service Learning for a Circular Economy Project in a Guatemalan Neighborhood, Central America

How Millennials' Knowledge, Trust, and Product Involvement Affect the Willingness to Pay a Premium Price for Fairtrade Products?

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