2002
DOI: 10.1300/j369v05n03_06
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Consumer Perceptions of Kosher Products

Abstract: The demand for kosher food has grown markedly during recent years, largely due to their perception as healthier, "safer," more nutritionally enhanced value, and improved hygienic preparation conditions. This perception was verified by a survey conducted in Israel with 440 respondents. Both groups, younger and older age, secular and religious people, perceive the term kosher in a beneficial light, affecting the public view of food products as well as fast-food outlets. The survey, which was conducted in Israel,… Show more

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Cited by 17 publications
(11 citation statements)
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“…It is not immediately obvious where in the kosher chicken production process antibiotic use might be more prevalent, or where exposure to antibiotic-resistant organisms is more likely. Consumers perceive organic, kosher and RWA products to be healthier 14 21 , though the real health benefits from organic products are unclear 10 , and, to our knowledge, the actual health benefits of kosher have not been assessed. Our findings are consistent with the suggestion that some ‘niche market’ products, while perceived to be safer, may have higher incidence of foodborne pathogens compared to conventional products 47 .…”
Section: Discussionmentioning
confidence: 95%
See 2 more Smart Citations
“…It is not immediately obvious where in the kosher chicken production process antibiotic use might be more prevalent, or where exposure to antibiotic-resistant organisms is more likely. Consumers perceive organic, kosher and RWA products to be healthier 14 21 , though the real health benefits from organic products are unclear 10 , and, to our knowledge, the actual health benefits of kosher have not been assessed. Our findings are consistent with the suggestion that some ‘niche market’ products, while perceived to be safer, may have higher incidence of foodborne pathogens compared to conventional products 47 .…”
Section: Discussionmentioning
confidence: 95%
“…Likewise, organic poultry can have lower frequencies of antibiotic-resistant bacteria than poultry raised conventionally 4 10 , although this is not always the case 11 13 . Organic, RWA, and kosher food products supply a growing market niche 14 . Consumers perceive that they offer health benefits 14 21 and are willing to pay a premium for them 22 24 .…”
Section: Introductionmentioning
confidence: 99%
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“…Many people presume that kosher regulations play a significant role in enhancing both the hygienic and sanitary quality of the products, thus making them safer and healthier than their non-kosher counterparts. Cohen et al (2002) state that during the last years, the demand for kosher food has considerably grown due to their perception as healthier, “safer,” with higher nutritionally enhanced value and better hygienic preparation conditions (Golnaz et al , 2010). Given the elevated perceived image of kosher food as “healthier” and of an enhanced quality, their study can be considered as a cornerstone in literature on the subject, since it provides a marketing tool and detailed information to allow both manufacturers and retailers to expand the kosher segment.…”
Section: The Conceptual and Bibliometrix Analysis On Kosher Foodmentioning
confidence: 99%
“…All factors have been previously found to determine mobile phone banking adoption (Kleijnen et al , 2004; Luarn and Lin, 2005; Suoranta, 2003). Self‐expressiveness and SN have also been found to influence consumers' purchase decisions (Bonne and Verbeke, 2006; Cohen et al , 2002). Religious affiliation and commitment are used as moderating variables in the study to examine how it affects the factors influencing consumer adoption intentions.…”
Section: Research Model and Hypothesis Developmentmentioning
confidence: 99%