2019
DOI: 10.3727/152599519x15506259855788
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Conserving Italian World Heritage Sites Through Live Music Events: Exploring Barriers and Opportunities

Abstract: lasting memories has consequences for the event industry now facing the need for tailored packages that enable to cocreate special events (Berridge, 2007; Getz, 2008; Yeoman, 2013). More specifically, the combination of a growing interest in cultural tourism consumption with the desire for life-lasting memories has recently led to the

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Cited by 5 publications
(1 citation statement)
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“…Oliveira (2019) also views 'aesthetic cosmopolitanism' as disposing the contemporary consumer towards new aesthetic and artistic experiences, and places are rapidly developing creative experiences to cater for this demand. Melpignano and Azara (2019) see the production of festivals and live events at non-traditional venues as confirmation of the increasing importance of creative tourism in attracting those tourists who seek entertainment as a form of distinction. also argue that creativity is essential for the sustainability of intangible heritage.…”
Section: From Cultural To Creative Tourismmentioning
confidence: 99%
“…Oliveira (2019) also views 'aesthetic cosmopolitanism' as disposing the contemporary consumer towards new aesthetic and artistic experiences, and places are rapidly developing creative experiences to cater for this demand. Melpignano and Azara (2019) see the production of festivals and live events at non-traditional venues as confirmation of the increasing importance of creative tourism in attracting those tourists who seek entertainment as a form of distinction. also argue that creativity is essential for the sustainability of intangible heritage.…”
Section: From Cultural To Creative Tourismmentioning
confidence: 99%