This article presents an analysis and characterization of recent sustainable initiatives developed for the public transportation of Montevideo, Uruguay. In addition, specific analysis and recommendations are proposed for the Parque Rodó neighborhood, based on a survey performed to people that commute to/from that area. The analysis considers the main concepts from related works, evaluating relevant quantitative (coverage, accessibility, affordability, etc.) and qualitative (public finance, integration, comfort and pleasure, etc.) indicators. Three sustainable public transportation initiatives are studied: electric bus, public bicycles, and electric scooters. Results of the analysis for each transportation mode suggest that the first initiatives focus on specific sectors of the population and should be improved in order to extend their accessibility and affordability. In turn, coverage must also be expanded. Regarding the analysis of the Parque Rodó neighborhood, results indicate that people are willing to perform the modal shift to more sustainable transportation modes, but several improvements are needed to improve the quality of service. All these aspects are considered in the proposed guidelines for a sustainable mobility plan in the area and also for suggestions and recommendations formulated to develop and improve sustainable mobility in Montevideo.