“…First, the data indicate that heavier users of chewing tobacco do not shy away from joining research studies. Essentially, those chewers who are 'sicker' are more likely to seek treatment, a finding that is consistent with research on selection bias in other health behavior areas (Amori & Lenox, 1989;Britton, McKee, Black, McPherson, Sanderson, & Bain, 1999;Carroll, Nich, McLellan, McKay, & Rounsaville, 1999;Rapaport et al, 1996). Second, assuming that more highly dependent chewers find it harder to quit, treatments found effective for trial participants are likely quite powerful and generalizable to a wide range of less dependent chewers.…”