At the University of KwaZulu-Natal in South Africa, data from the teaching evaluations for all 253 academic promotion decisions between 2009 and 2013 were analyzed. Overall, 52 percent of the applications resulted in a promotion. The criteria by which teaching was judge included rationale for teaching, teaching methods, postgraduate supervision, assessment, student evaluations, peer evaluations, ongoing study of higher education, developing courses, sharing teaching experiences, and special recognition. The most influential criteria in making promotion decisions were teaching methods, teaching rationale, and assessment. By having multiple teaching criteria, the academics had numerous measures by which to demonstrate their teaching proficiency. (51 ref)-University Teaching and Learning Office,