Company environmental performance and consumer purchase intentions

Grimmer, Martin; Bingham, Timothy

doi:10.1016/j.jbusres.2013.02.017

Cited by 219 publications

(133 citation statements)

References 47 publications

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“…2 et al (2011 mention that corporate socially responsible behaviour includes a broad array of actions aimed at minimizing damage to the environment, called CER. Consumers' perception of the environmental performance of companies is supposed to positively influence their purchasing behaviour (Grimmer & Bingham, 2013). Companies focus on their primary 1 stakeholders, however consumers are not well aware of environmental activities adopted by them (Singh et al, 2008;Öberseder et al, 2013).…”

Section: Literature Reviewmentioning

confidence: 99%

“…Consumers believed that rewarding companies that adopt CSR activities could be a motivating factor for other companies to be more socially responsible (Gupta & Hodges, 2012), confirming they were more willing to purchase products from companies that care about society (Grimmer & Bingham, 2013;Sen & Bhattacharya, 2001) and even willing to pay more for them (Gupta & Hodges, 2012). However, Bhattacharya & Malani (2013) concluded that only a minority of the respondents were inclined to pay higher prices for products of socially responsible companies.…”

Section: Environmental Management and Sustainable Developmentmentioning

confidence: 99%

“…Customers, one of the most important stakeholder groups of a firm, are sensitive to corporate social responsibility (CSR) actions (Mohr et al, 2001;Rahim et al, 2011;Grimmer & Bingham, 2013). There is a wealth of research attempting to define what it means for a company to adopt CSR actions.…”

Section: Introductionmentioning

confidence: 99%

“…In the renewed European Union strategy for corporate social responsibility, CSR is defined as "a process for firms to integrate social, environmental, ethical and human rights concerns into their operations and core strategy" (European Commission, 2011, page 6). Some studies have examined the environmental dimension of the CSR concept (Mohr et al, 2001;Rahim et al, 2011;Grimmer and Bingham, 2013). A subcategory of the broader concept of Corporate Social Responsibility (CSR) is Corporate Environmental Responsibility (CER).…”

Section: Introductionmentioning

confidence: 99%

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Analyzing Consumers’ Awareness towards CSR, Focusing on Environmental Management

Sardianou

Stauropoulou

Kostakis

2017

EMSD

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The deployment of environmental friendly business practices is strongly related to the principles of the sustainable development. The customers are an important stakeholder group that appears to be sensitive to the corporate social responsibility (CSR) actions of a company. The environmental dimension is increasingly being included as a pillar of a company's CSR plan. The aim of this study is to examine the determinants that affect consumers' awareness of the environmental dimension of a company's CSR plan, called hereafter corporate environmental responsible (CER) activities. Results suggest that consumers' awareness Environmental Management and Sustainable Development ISSN 2164-7682 2017 http://emsd.macrothink.org 52 towards CER practices is differentiated regarding their demographic profile. Highly educated and middle aged consumers are more sensitive to corporate environmental responsible practices. The income of a consumer is not a statistically significant factor though regarding their awareness of environmentally responsible firms.

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Section: Literature Reviewmentioning

confidence: 99%

Section: Environmental Management and Sustainable Developmentmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

See 2 more Smart Citations

Analyzing Consumers’ Awareness towards CSR, Focusing on Environmental Management

Sardianou

Stauropoulou

Kostakis

2017

EMSD

View full text Add to dashboard Cite

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“…(Paco, Alves, Shiel, & Filho, 2009). It has been estimated in 2008 that the green consumers had an annual purchasing power of US$500 billion (Grimmer & Bingham, 2013). Although a lion share's of research studies have demonstrated that most of the consumers have concerns towards environment (Laroche, Tomiuk, Bergeron, & Barbaro-Forleo, 2002;Matthes, Wonneberger, & Schmuck, 2013) but not all of them are willing to pay a premium for environmental benefits (OECD, 2011).…”

Section: Green Consumersmentioning

confidence: 99%

Exploring Malaysian Household Consumers Acceptance towards Eco-friendly Laundry Detergent Powders

Siwayanan¹,

Bakar²,

Aziz

et al. 2015

ASS

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Due to the current environmental pressures and ever-rising prices of petrochemical feedstock, the detergent industry is gradually moving towards the development of green and eco-friendly products. However, besides the production cost, the challenge for today's detergent formulators still lies in increasing the quantity of green and eco-friendly surfactants in laundry detergent formulations without compromising their performance. Realizing this, research was undertaken to develop the Asian market preferred low-density laundry detergent powders by incorporating green palm oil based surfactant (known as MES) and also by eliminating the use of environmentally damaging phosphate-builders in the detergent formulation. Prior to commercialization of this newly developed eco-friendly low-density laundry detergent powder, a pilot survey was attempted over 112 respondents using mall-intercept approach in one of the popular shopping complex in Kuala Lumpur city with the aim to study consumers' preferences (format, brand, origin) and their purchasing behaviour (awareness/knowledge and perception) towards both commercial and MES based laundry detergent powders. The pilot survey results have indicated that the majority of respondents has high affinity towards green and environmental benefits offered by MES based laundry detergent powders. These positive results imply huge market potential for MES based laundry detergent powders and through effective marketing strategies and product awareness activities, this product is likely to attain success in the marketplace.

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Turning corporate environmental ethics into firm performance: The role of green marketing programs

Han

Lin

Jiang-yan³

et al. 2019

Bus Strat Env

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In this study, we develop a better understanding of the mechanisms by which corporate environmental ethics influences performance through the adoption of substantive actions. The empirical results of a moderated mediating analysis show that firms with higher environmental ethics are more likely to implement green marketing programs, consisting of the green production, pricing, distribution, and promotion programs and then improve firm performance. It is also observed that closure mechanism negatively moderates the mediation effect of green marketing programs because it leads to low trust and unwillingness to internal cooperation. These findings indicate that the value of corporate environmental ethics could not be determined in a vacuum, both strategy and people do matter when pursuing environmentally driven performance.

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Company environmental performance and consumer purchase intentions

Cited by 219 publications

References 47 publications

Analyzing Consumers’ Awareness towards CSR, Focusing on Environmental Management

Analyzing Consumers’ Awareness towards CSR, Focusing on Environmental Management

Exploring Malaysian Household Consumers Acceptance towards Eco-friendly Laundry Detergent Powders

Turning corporate environmental ethics into firm performance: The role of green marketing programs

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