Communication Management Model of Alumni Tracking at Boarding University

Abstract

Tracer study is an important thing that every university should do to find out the information on graduates, tracer study data as material to improve the quality of higher education management. The implementation of the tracer study at the University of Darussalam Gontor is not following the design standards and methodology set by the Directorate General of Learning and Student Affairs of the Republic of Indonesia. Starting in 2020, the Alumni Bureau of the University of Darussalam Gontor strives to run tracer studies with the right standards. The implementation of a tracer study with various adjustments to this standard certainly requires communication management. This study aims to find the communication management model of tracer study at the University of Darussalam Gontor as a boarding university. Data collection techniques are carried out through observation, interviews, and documentation. Data analysis was carried out by data reduction, data presentation, and verification or concluding. This research found a communication management model of tracer study at the University of Darussalam Gontor. The model includes elements of communication management. It consists of adjustment, communication planning, action, and evaluation. This research contributes to a communication management model of tracer study in the boarding university.