Abstract:New forms of organizing (NFOs) such as crowds and communities are increasingly relevant as novel collaboration partners for organizations. Although the motivations and goals that prompt organizations to collaborate (the why) have not changed over time, the way they collaborate (the how) seems to have changed significantly. Surprisingly, research to theorize these new forms of collaboration is still sparse. This conceptual paper investigates the extent to which a widely established theoretical framework—the rel… Show more
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