“Click &amp; experience. Just virtually there.” The Effect of a Destination Website on Tourist Choice: Evidence from Italy

Romanazzi, Salvatore; Petruzzellis, Luca; Iannuzzi, Enrica

doi:10.1080/19368623.2011.605037

Cited by 30 publications

(18 citation statements)

References 100 publications

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“…The effect size of the relationship between user-friendly accessibility and tourists' intentions to visit a tourist destination was weaker than all of the effect sizes of 2 × 2 combinations of TDOC and tourists' behavioral intentions. Although the scenarios are different, our findings are in line with the research of Romanazzi et al (2011) and Chung et al (2015) in terms of significant relationships being detected between tourists' perceptions of TDOC and their behavioral intentions.…”

Section: Discussionsupporting

confidence: 89%

Online Tourism Information and Tourist Behavior: A Structural Equation Modeling Analysis Based on a Self-Administered Survey

Majeed

Zhou

et al. 2020

Front. Psychol.

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This study presents the interacting phenomena of perceptions of tourist destination online content (TDOC) and tourists' behavioral intentions with a mediating role of tourists' satisfaction, which is as yet under-explored in hospitality and tourism research. A model based on three main constructs, namely TDOC (with sub-constructs of online information quality and user-friendly accessibility), satisfaction, and tourists' behavioral intentions [with sub-constructs of intentions to visit a tourist destination and electronic word-of-mouth (eWOM)], is presented to determine the growth of tourism business with the internet. Data were collected via a questionnaire-based survey from 413 tourists staying at hotels in Lahore city in Pakistan. Partial least square structural equation modeling was used to statistically analyze the gathered data. The findings indicate that tourists' perceptions of TDOC directly influence their behavioral intentions, while tourists' satisfaction exerts a mediating influence between tourists' perceptions of TDOC and their behavioral intentions. Taking advantage of an economical and widespread online environment, destination marketing organizations could attract more tourists by fostering confidence in TDOC and positive eWOM to remain competitive in the long run. Important theoretical and practical implications are discussed.

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Section: Discussionsupporting

confidence: 89%

Online Tourism Information and Tourist Behavior: A Structural Equation Modeling Analysis Based on a Self-Administered Survey

Majeed

Zhou

et al. 2020

Front. Psychol.

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“…In this context, the present study examines the influence of the website's characteristics (usability, risk and usefulness perceived while browsing) on the consumers' attitude toward it. Although several works have addressed separately the role of perceived website usability (Romanazzi, Petruzzellis & Iannuzzi, 2011), perceived risk online (Kim, Kim & Shin, 2009) and perceived usefulness (Castañeda et al, 2007), the relationships to the perception of website quality remain unclear.…”

Section: Discussionmentioning

confidence: 99%

Enhancing consumer attitudes toward a website as a contributing factor in business success

Alcántara‐Pilar

Blanco-Encomienda

Rodríguez-López

et al. 2018

TMS

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This paper examines how consumers develop their attitude toward a destination website and are influenced by its usability, perceived risk and perceived usefulness -all of which can enhance their purchase intention. To create an authentic browsing scenario for the study, a website was specially designed for a fictitious tourist destination. Participants were invited to browse the site freely while carrying out the task assigned to them. This approach contributed added value to the research by simulating the real behavior of consumers who are faced with a range of options when selecting their purchase. The findings confirm that perceived usability and usefulness exert a positive influence on attitude toward the website, while the effect of the perceived risk is negative. The key implication is that if tourism business managers can better understand how attitude toward a website is developed this will enable them to market their products and services more effectively.Keywords: Tourist destination, website, attitude, consumer, purchase intention. ResumenEste estudio examina cómo la actitud de los consumidores hacia el sitio web de un destino turístico está influenciada por su facilidad de uso, por el riesgo percibido y por la utilidad percibida, pudiendo todo ello aumentar su intención de compra. Con el fin de crear un auténtico escenario en el que navegar, se creó un sitio web diseñado específicamente para un destino turístico ficticio. Los participantes fueron invitados a navegar por el sitio web libremente mientras realizaban ciertas tareas que se les habían asignado. El valor añadido de esta investigación radica en simular el comportamiento real de los consumidores, los cuales se enfrentan a una amplia gama de opciones a la hora de seleccionar su compra. Los resultados confirman que la facilidad de uso y la utilidad percibidas ejercen una influencia positiva sobre la actitud hacia el sitio web, mientras que el efecto del riesgo percibido es negativo. La implicación más importante de este trabajo es que si los gerentes de las empresas de turismo conocen mejor los aspectos que influyen en la actitud hacia un sitio web, esto les permitirá comercializar sus productos y servicios de manera más eficaz.Palabras clave: Destino turístico, sitio web, actitud, consumidor, intención de compra

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“…There are initiatives aimed at analysing and satisfying the needs of families, institutions, teachers, and students in particular [27]. Authors such as [28,29] claim that higher education institutions should analyse the quality of their service in order to achieve their goal, that is, the efficiency and effectiveness necessary to satisfy the clients' needs [30][31][32][33][34]. Other authors, such as Larrosa and García-Fernández [35], concluded that collaborating with families in studies on educational quality is a factor influencing teachers' satisfaction.…”

Section: Introductionmentioning

confidence: 99%

Analysis of Psychometric Properties of the Quality and Satisfaction Questionnaire Focused on Sustainability in Higher Education

Gómez

Suárez

Ferrara³

et al. 2020

Sustainability

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The aim of this research was to develop and validate a questionnaire to assess the quality of education, from a sustainability perspective, in higher education institutions of Naples (Italy), and determine whether differences exist between the groups (families, teachers and, students) with respect to their level of satisfaction concerning that quality, since it is important that education policies promote that assessment from an economic, social, environmental, and organisational dimension. The questionnaire was validated using a quantitative, quasi experimental, cross sectional method. A multivariate analysis of variance (MANOVA) was conducted on a sample of n = 1091 subjects to study the differences between the groups and their level of satisfaction. The results show a good reliability and validity. In this MANOVA, significant differences and large effect sizes were found. Families and teachers consider that quality management in higher education is adequate. The three groups are very satisfied with teaching management, and the teachers’ group has the higher level of satisfaction with teaching planning. It is concluded that this validated questionnaire provides information on the opinions about the quality of education from a sustainability perspective and that the self-assessment of those responsible for teaching is essential to achieve continuous improvement.

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“Click & experience. Just virtually there.” The Effect of a Destination Website on Tourist Choice: Evidence from Italy

Cited by 30 publications

References 100 publications

Online Tourism Information and Tourist Behavior: A Structural Equation Modeling Analysis Based on a Self-Administered Survey

Online Tourism Information and Tourist Behavior: A Structural Equation Modeling Analysis Based on a Self-Administered Survey

Enhancing consumer attitudes toward a website as a contributing factor in business success

Analysis of Psychometric Properties of the Quality and Satisfaction Questionnaire Focused on Sustainability in Higher Education

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