Abstract:This research describes the advertisement of Sasa Gourmet Powder which clarify issues that develop in Indonesian society about the use of MSG that is harmful for health. The source data used in this research is a “Sasa Gourmet Powder Advertisement #NikmatiHidupSepenuhnya (2021)” which has 29 seconds in long. The advertisement selected is available on Youtube. The aims of this research to reveal the purpose about why this advertisement is made and the social conditions underlying the making of the advertisement… Show more
Set email alert for when this publication receives citations?
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.