Chinese university students’ preferences for physical activity incentive programs: a discrete choice experiment
Jingbo Zhang,
Qing Li,
Jinzi Zhang
et al.
Abstract:PurposeThis study aims to explore and compare Chinese university students’ preferences for various physical activity motivation programs.Patients and methodsA cross-sectional study was conducted in China from February 25 to March 25, 2022. Participants anonymously completed an online questionnaire based on a DCE. A total of 1,358 university students participated in the survey. The conditional logit model (CLM), willingness to accept (WTA), and propensity score matching (PSM) were used to assess college student… Show more
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