This review describes the role of strong acids, particularly superacids (both Bronsted and Lewis type) in hydrocarbon transformation processes. The key to the chemistry is the electrophilc activation of C -H and C-C σ-bonds. These reactions involve both trivalent carbocations (carbenium ions) as well higher coordinate carbocations (carbonium ions) as distinct intermediates. Mechanism of many industially important processes such as isomerization, cracking, alkylation and related electrophilic reactions are also discussed.Before the turn of last century, saturated hydrocarbons [paraffins] played only a minor role in industrial chemistry. They were mainly used as a source of paraffin wax as well as for heating and lighting purposes. Aromatic compounds such as benzene, toluene and related compounds obtained from the destructive distillation of coal were the main source of industrial organic materials used in the preparation of dyestuffs, pharmaceutical products, etc. Acetylene, obtained by the hydrolysis of calcium carbide, was the key starting material for the emerging organic chemical based industry. It was the ever increasing demand for motor fuel [gasoline] after the first world war that led to the study of isomerization and cracking reactions of petroleum fractions. After the second world war, rapid economic expansion required more and more abundant and cheap sources for chemicals which resulted in industry switching over to petroleum based ethylene as the main chemical feed-stock.One of the major difficulties that had to be overcome is the low reactivity of some of the major components of petroleum. The lower boiling fractions [up to 250°C] are mainly straight-chain saturated hydrocarbons or paraffins [parum affinis: slight reactivity] which have little reactivity. Consequently, lower fractions were cracked to give alkenes [mainly ethylene, propylene and butylènes]. The straightchain liquid hydrocarbons have also very low octane numbers which make them less desirable as gasoline components. To transform these paraffins into useful components for gasoline and other chemical applications they have to undergo diverse reactions such as isomerization, cracking and alkylation. These reactions, which are large scale industrial processes, require acidic catalysts [at temperatures around 100°C] or noble metal catalysts [at higher temperatures, 200 -500°C] capable of activating strong covalent C-H and C-C σ-bonds (1).