Characteristics of Educational Leaflets that Attract Pregnant Women

Abstract

Abstract:Background: Many health service sectors produce leaflets for health education, but specific issues such as their overall content and design (layout, graphics, illustrations) are seldom discussed. Important features contributing to the effectiveness of any leaflet is the extent to which it is read by its target audience. The purpose of this study was to examine the acceptability of two different leaflets on abstinence from alcohol during pregnancy. Methods: Four semistructured group discussions were conducted among 33 pregnant women. They were asked if they would take, read, and save the leaflets, and to give a reason for their decision. The reasons were discussed according to the components of the leaflet, including its front cover, content, and illustrations. Results: The design of a leaflet's front cover plays a key role in attracting pregnant women, and, in the event that readers are interested in the topic, they prefer a leaflet with detailed content, and a real-life example, eg, a photograph of a child with fetal alcohol syndrome. Conclusion: Positive key characteristics should be incorporated into educational leaflets to enhance the attention given to the material by pregnant women, as well as to facilitate retention of the information.

Educational Effects of a Tailored Leaflet Addressing Drinking during Pregnancy

“… 8 In a previous evaluation, we found that pregnant women preferred the tailored leaflet in draft version over the non-tailored one because the former had a more attractive front cover, detailed content, and presented a real-life example, unlike the latter. 9 In a practical setting, however, they tended to read the leaflet that was easier to read. The percentage of women who read the entire leaflet was higher in the non-tailored-leaflet group than in the tailored-leaflet group ( Table 3 ).…”

“…In the process evaluation, pregnant women who participated in four group interviews were asked if they would take it or not if it was placed on the front desk of a maternity hospital along with a “please take one” sign. 9 More than 81% of the women said they would pick up the tailored leaflet, compared with 56% who said they would take a non-tailored leaflet. However, we did not assess the educational effects of the tailored leaflet in the field.…”

Attitudes toward using “Simple simulator for calculating nutritional food stocks in preparation for large-scale disasters” among local governmental personnel and public health dietitians in Japan: An explanatory mixed methods study

“…The first author, an associate professor with a PhD and qualification of registered dietitian nutritionist at the time of the study, took the lead in the interviews based on an interview guide. She served as the interviewer since she had experiences of 10 interviews before this [18] – [23] .…”

Diskusi Dengan Leaflet Versus Ceramah Dengan Lembar Balik Dalam Meningkatkan Pengetahuan, Sikap Dan Keyakinan Wus Mengenai Gaki Di Perdesaan Endemik Gaki

“…Media berbasis cetak seperti leaflet dan lembar balik diketahui efektif sebagai media intervensi, namun leaflet memiliki keunggulan mudah dan murah dalam distribusi. [16][17] Media cetak dipilih sebagai media intervensi dalam penelitian ini dengan pertimbangan kepemilikan dan pemanfaatan alat komunikasi pribadi dan sarana prasarana di tingkat desa atau fasilitas pelayanan kesehatan (Fasyankes) berbasis teknologi tinggi belum merata digunakan di wilayah penelitian.…”