Chapter 9.1: When Delights Turn Bitter: Consumer Resistance in Turkey

Demirbag-Kaplan, Melike

doi:10.1108/978-1-78714-557-320181027

Cited by 3 publications

(1 citation statement)

References 39 publications

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“…Studies of consumer attitudes, interests, and intentions to adopt products or services dominate consumer behavior and marketing. Resistance research, which investigates why consumers do not adopt products or services, is still limited and has received little attention (Demirbag-Kaplan 2018;Heidenreich and Handrich 2015;Ma and Lee 2019a;H. Seth et al 2020;Talke and Heidenreich 2014;Aaron van Klyton et al 2021).…”

Section: Introductionmentioning

confidence: 99%

Innovation management theory: Current trends and implementation

Proceedings of the International Conference on Industrial Engineering and Operations Management

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The objective of this research is to systematically examine the trend of research references related to innovation management theory over the last ten years, from 2012 to 2022. This study will specifically look at the evolution of innovation management theory research and its application on a data-driven scale. This study used a mix method approach, combining bibliometric methods and a literature review. This study collects 51 data points from international publications with the keyword innovation management theory from 2012 to 2022, using the web scraping method and the Scopus database. According to the findings of this study, studies related to innovation management theory are dominated by several fields of study, including management, business, economics, finance, the environment, infrastructure, geography, and technology. According to the findings of this study, there are at least four major perspectives that are dominantly used in discussing this issue. Furthermore, this analysis discovers that the contexts that are frequently discussed are interdisciplinary or multidisciplinary issues. This means that when discussing an issue, a study will typically employ more than one viewpoint. The scope of the articles used, which were sourced from the SCOPUS database, is the research's limitation. In the future, the recommendations in this study can be used as hypotheses in addition to research with broader literature sources, and comprehensive and in-depth follow-up research can be conducted. The findings of this study are expected to serve as a resource for academics interested in studying innovation management.

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