Chapter 7. “They Were the Moving Spirits”: Business and Supply- Side Liberalism in the Postwar South

Cebul, Brent

doi:10.9783/9780812293562-010

Capital Gains 2017

DOI: 10.9783/9780812293562-010

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Chapter 7. “They Were the Moving Spirits”: Business and Supply- Side Liberalism in the Postwar South

Brent Cebul¹

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This Thing Called Goodwill: The Reynolds Metals Company and Political Networking in Wartime America

Perchard

2019

Enterp. Soc.

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This article examines the Reynolds Metals Company’s political networking activities in Washington, D.C., and the state capitals of the U.S. South in the 1940s and 1950s. It argues that Reynolds’ astute recruitment of senior staff from federal and state governments, its adept building of elite networks in the legislative and executive branches, its judicious espousing of key political rhetoric (antitrust, regional development, national security), as well as its nurturing of Democratic circles in the South were crucial to their attainment of competitive advantage. This saw the company rise from being a new entrant in the U.S. primary aluminum production during World War II to the second-largest national producer by 1946 and a major global player by the mid-1950s. This same political networking was critical in maintaining that advantage after World War II in the face of competition from the Aluminum Company of America and the Canadian multinational Aluminium Company of Canada. Both “wartime” (covering the period from World War II and into the Cold War) and the legacy of government intervention (from the early twentieth century until the 1960s, including the New Deal) provided a fertile context for RMC’s business strategy. The company’s success owed much to founder Richard S. Reynolds Sr.’s acumen in hiring the right people, creating or joining the right networks, having the right social capital, as well as his experiences and connections accrued from working with his uncle, the noted tobacco magnate R. J. Reynolds. The article offers insights into the nature of U.S. business–government relations.

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This Thing Called Goodwill: The Reynolds Metals Company and Political Networking in Wartime America

Perchard

2019

Enterp. Soc.

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An Abstract Thing We Call “Intellectual Atmosphere”: Science, Urban Development, and Business/Government Relations in Dallas, 1956–1969

Busch¹

2020

Enterp. Soc.

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This article explores the efforts of Dallas businessmen, especially the leadership of Texas Instruments (TI), to build a science and research sector to facilitate new types of capital accumulation for Dallas and North Texas in the 1960s. The creation of the Graduate Center of the Southwest (GRCSW), and its subsequent transformation into the public University of Texas at Dallas in 1969, offers new perspectives on science and research, urban growth strategies, and the relationship between business and government in the postwar Sunbelt. TI leaders envisioned the center as a way to become more competitive in the microelectronics industry and also to direct urban growth and, ultimately, create a city and region that better reflected the private, growth-oriented interests of the Dallas business community. However, when the center began to falter economically in the mid-1960s, TI leaders sought out the state to take it over and transform it into a science and technology graduate school branch of the University of Texas system (UT). The exchange, although mutually beneficial, demonstrates how powerful businesses coopted the resources of the state to further their own ends.

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Chapter 7. “They Were the Moving Spirits”: Business and Supply- Side Liberalism in the Postwar South

Cited by 2 publications

References 0 publications

This Thing Called Goodwill: The Reynolds Metals Company and Political Networking in Wartime America

This Thing Called Goodwill: The Reynolds Metals Company and Political Networking in Wartime America

An Abstract Thing We Call “Intellectual Atmosphere”: Science, Urban Development, and Business/Government Relations in Dallas, 1956–1969

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