Challenges of Regulating Quality of Service in the Postal Industry

Okholm, Henrik B.; Basalisco, Bruno; Boivie, Anna Möller; Gårdebrink, Jimmy

doi:10.1007/978-3-030-02937-1_3

Cited by 2 publications

(2 citation statements)

References 9 publications

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“…The analysis of the postal market indicates changes in the number of mailings and selected electronic communications services, as well as revenues from the sale of services in selected segments of the national communications sector. It also shows positive development of the postal market in parallel to the rapid growth of electronic communications services [35][36][37][38]. Although the postal market does not have a significant impact on the development of the national economy, traditional postal services support continuity of communication.…”

Section: A Postal Operator and The Digitalization Of The Economymentioning

confidence: 99%

The Digital Post Ecosystem—Example of Poland in the Context of Research

Drab-Kurowska

Budziewicz-Guźlecka

2021

Sustainability

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Rapid technological changes have forced postal operators to adapt their services to the needs of the information society, exploit new business opportunities, and pay more attention to emerging and rapidly growing direct and indirect competition. The main goal of the article is to provide an answer to the question Do we have to digitalize postal services? The objectives of the article are as follows: defining of the postal ecosystem concept; defining of postal e-services; developing an action proposal approach for the operator designated to create a digital ecosystem of the postal service. Therefore, it is necessary to survey postal operators regarding the digitalization of the economy and postal e-services. The survey should focus on individual customers, businesses and telecommunications market experts. The survey covered postal e-services supplied by the designated operator in Poland. Its assessment has been based on variables which have major impact on the perception of postal e-services. These variables include: scope of e-services, regulatory framework (security), competitiveness, telecommunications infrastructure, advancement of e-services, innovation level, and digital awareness and digital skills in the society. In order to meet these objectives, the article refers to the essence of the ecosystem as a solution to the research problem. Additionally, studies on postal e-services have been presented, which enable to develop an action proposal to strengthen the position of the postal operator in the postal ecosystem. The article is based on studies that use various research methods, such as critical analysis of scientific literature, synthesis and generalization, Delphi method, versatile benchmarking and graphic visualization. Additionally, findings of studies on e-services have been presented to cover the European Union, as well as solicit opinions of individual and business clients and telecommunications market experts in Poland. This enables to develop an action proposal designed to strengthen the position of the postal operator in the postal ecosystem. The study has delivered an answer to the research question. Thus, the authors can confirm that it is necessary to digitalize postal services.

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Section: A Postal Operator and The Digitalization Of The Economymentioning

confidence: 99%

The Digital Post Ecosystem—Example of Poland in the Context of Research

Drab-Kurowska

Budziewicz-Guźlecka

2021

Sustainability

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“…Koch (2016) considers that particular attention should be paid to the quality of mail work in developing countries, which undoubtedly should be supported by the Service Quality Improvement Fund, although there are a number of problems related to the insufficient level of development of the economies around the world (Koch, 2016, p.16). The marketing problems of the mail business are well studied (Mclean, 2015;Kolotov & Igushov, 2011;Savenkova, 2013;Deren & Chernyshov, 2014;Okholm et al, 2018).…”

Section: Recent Research and Publications Analysismentioning

confidence: 99%

Marketing in the sphere of postal communication of developing countries

Al-Ababneh¹,

Marchenko²,

Pylypenko³

et al. 2019

10.5267/j.msl

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The main trends of the development of the world postal communication market are examined. Comparative analogies of mail marketing are conducted including in Arab and ex-USSR countries. The growing gaps between the development of the real economy and e-commerce in developing countries are confirmed and some basic directions for development of mail business are determined. The marketing strategies of postal operators are analyzed and the possible options for their adjustment are proposed. Mail services are in demand in a modern society and consequently postal operators should be constantly improved. The world has developed a set of rules for international postal items and recommendations for conducting mail business for developing countries. The purpose of the study is to clarify the marketing concept for postal operators in developing countries in modern conditions. The result of the study identifies the main trends for the development of the postal communication market in the world, namely: direct mail services, financial sector services and logistics. On the basis of the development of modern postal operators, e-entrepreneurship is actively developing, which creates the prerequisites for creating fundamentally new types of structures that combine the characteristics of a financial institution, a post office, an entrepreneurial and logistics center. Comparative analogies of mail marketing are conducted, which allowed the development of recommendations for adjusting marketing strategies in developing countries.

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Challenges of Regulating Quality of Service in the Postal Industry

Cited by 2 publications

References 9 publications

The Digital Post Ecosystem—Example of Poland in the Context of Research

The Digital Post Ecosystem—Example of Poland in the Context of Research

Marketing in the sphere of postal communication of developing countries

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