2018
DOI: 10.1017/s1049096518000999
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Casualties and Public Support for Military Conflict with North Korea

Abstract: What explains the American public’s support for military conflict with North Korea? Despite increased rhetoric, few analyses address American public opinion or whether priming the public to consider casualties influences their perceptions. The results of an experimental survey design suggest that mentioning the human cost—even without explicit references to American casualties—reduces support for American military action against North Korea but not broader perceptions of North Korea.

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Cited by 3 publications
(3 citation statements)
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“…We therefore opted not to provide casualty estimates or probabilities of success, including potential US military losses that would result from a ground invasion of North Korea. This could artificially induce casualty sensitivity, as the public rarely considers such casualties unless primed (Rich 2019). Additionally, pre-war predictions of casualties are highly variable.…”
Section: Simulating a Nuclear Crisismentioning
confidence: 99%
“…We therefore opted not to provide casualty estimates or probabilities of success, including potential US military losses that would result from a ground invasion of North Korea. This could artificially induce casualty sensitivity, as the public rarely considers such casualties unless primed (Rich 2019). Additionally, pre-war predictions of casualties are highly variable.…”
Section: Simulating a Nuclear Crisismentioning
confidence: 99%
“…Third, unlike Russia or China, it is realistic to claim that North Korean WMD capabilities were successfully destroyed in the first strike, and we can, therefore, bracket the potential concerns of our participants about nuclear or chemical retaliation. Other recent survey experiments that examined the public support for the use of military force vis-à-vis North Korea are Haworth, Sagan, and Valentino (2019), Rich (2019), Sukin (2020), and Allison, Herzog, and Ko (2022). 7.…”
Section: Notesmentioning
confidence: 99%
“…12 Limited examples on perceptions of North Korea show the influence of framing and priming. For example, the mentioning of potential South and North Korean casualties in a military conflict with North Korea decreased American public support for military action, 13 while South Korean support for a joint Korean Olympic bid declines by 18 percent when the potential cost of building North Korean infrastructure is mentioned. 14 According to the existing literature, we should expect that word choice should influence perceptions of unification, although it remains unclear to what extent.…”
Section: Previous Researchmentioning
confidence: 99%